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Assisted Conception

ASSISTED CONCEPTION

There are so many ways to make a family!

IVF & IUI

Both IVF and IUI have enabled thousands of people from all walks of life to become parents

DOWNLOAD YOUR FREE 48 PAGE COPY

BEGINNERS GUIDE TO IVF

 

BEGINNERS GUIDE TO IVF download

 

FREE DOWNLOAD

❤️Our beautiful new 48 page E-book will teach you all about how IVF works.
❤️It’s free & easy to download, beautifully laid out & illustrated, and bursting with tips, facts and information.

IVF & IUI ARTICLES

We explain what it’s like to experience a medically assisted conception, exploring the physical, financial, mental and emotional aspects of the whole experience – including how to prepare for IVF.
It’s all about empowering you with the latest impartial information on IVF and IUI procedures and options.

HEFA ivf guidelines

Is this the end of confusion for IVF patients? What the new HFEA guidelines mean for consumers

How do the new HFEA, CMA and ADA guidelines for clinics affect patients? You may…

Read More

June 14, 2021

  • Editorial news
positive pregnancy test after IVF

Coping with a positive pregnancy test after IVF (is your anxiety overthinking or intuition?)

It’s normal to feel anxiety if you get a positive pregnancy test after IVF It’s…

Read More

July 4, 2021

  • Editorial news
IVF & egg freezing

IVF & egg freezing could become a regular job perk (and why that’s not always a good thing)

Workplaces that offer IVF and egg freezing to become the norm? American workers are used…

Read More

July 2, 2021

  • IVF & IUI
I've had IVF!

You can’t scare me. I’ve had IVF!

We absolutely love this uplifting – but realistic take on the IVF journey! Content warning:…

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June 30, 2021

  • Editorial news
Acupuncture for IVF Alison Savory

Acupuncture for IVF? We went straight to the expert for answers!

Can infertility be treated with acupuncture?  Acupuncture is an ancient and somewhat mysterious treatment for…

Read More

June 28, 2021

  • Columnists
A cure for endometriosis

A cure for endometriosis? (We can’t believe Emma Kemsley’s still standing)

Is there a cure for endometriosis? Emma Kemsley puts us straight Our endometriosis columnist Emma…

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June 28, 2021

  • Emma Kemsley

Carmen Martinez Jover Fertility Books

Carmen Martínez Jover International Lecturer, Author, Artist & Fertility Coach fertilitybooks.net Carmen will be talking…

Read More

July 13, 2021

  • Donor Conception
ADOPTION & SURROGACY

From the information you need to make an informed decision, to choosing an agency and selecting a surrogate

Surrogacy is a life-changing potential path to parenthood. We’ve asked the important questions, covering the basic and advanced areas – and we’ve spoken to surrogate parents from various walks of life. Anything you want to know about surrogacy, from the legal to the emotional issues – you’ll find it in our surrogacy here.

Best Fertility Now suggests looking into these great agencies and charities when doing your research on surrogacy

Go storky
Surrogacy network
Surrogacy Uk
Happy Beginnings
Circle surrogacy
Brilliant Beginnings

woodern blocks spelling Surrogacy

Surrogacy mother pens letter to nosy friends – and doesn’t hold back!

Most people are absolutely wonderful and very supportive when we…

Read More
May 11, 2021
Mandy Worsley, the Vice Chair of the Adoption Panel at Barnardo's Advice on adoption

Advice on adoption from Barnardo’s expert

  Advice on adoption from Barnardo’s expert This is our…

Read More
January 29, 2021
wooden baby crib with a grey blanket illustrating surrogacy article best fertility now

Is surrogacy legal in the UK? Your questions answered

Most people don’t think about surrogacy until a high-profile case…

Read More
January 12, 2021
two women celebratying with glitter strands falling from the sky would you do surrogacy for your best friend

What if your best friend asked you to be their surrogate?

What if your best friend asked you to be their…

Read More
May 18, 2021
EGG FREEZING
Vogue cover egg freezing

Vogue just made egg freezing the hottest trend of the summer

Vogue is famous for its fashion spreads and high-profile cover…

Curious about preserving your fertility for the future?

Freezing eggs or embryos for future use is becoming more popular, as the age of conception becomes higher. Egg freezing can give you the freedom to start a family later in life, and the peace of mind that comes with undergoing medical treatment such as chemotherapy or treatment for endometriosis, knowing that your eggs are safely stored for the future.

LGBTQ+

LGBTQ families are a growing part of the fertility sector

The world is transforming, and potential parents are freer than ever to express themselves! Lesbian, gay, bisexual, trans and queer people deserve an equal opportunity to be parents.

We open up and explain all of the options for LGBTQ parents. We have case studies and expert advice, articles and resources.

Lesbian couple adoption-scammed out of 10k by sister in law

Lesbian couple adoption-scammed out of 10k by sister in law, called them “sinners”, claimed they would “brainwash” baby

Lesbian couple finally crack after being conned in adoption scam…

Read More
June 5, 2021
gay tax
DONOR CONCEPTION
woman in a blue dress writing a letter with the evening sun low in the sky illustrating the article Dear Future Egg Donor Mama

Dear Future Egg Donor Mama What I Need You To Know

My Dear Past Self Here Is What I Need You…

Read More
August 6, 2021

Egg and sperm donation is a key part of thousands of fertility journeys every year

Conception with donor eggs and sperm is making pregnancy possible for all kinds of families. We look at how this works, What it means for families, and even how to become a donor yourself.

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This made us smile today!
It appears that certain mammals including kangaroos can pause the development of a pregnancy if conditions aren’t right for success.
Yes it’s true !
The scientific process is called ‘embryonic diapause’ which is a temporary halt in embryo development typically occurring at the blastocyst stage in mammals.
This reversible suspension allows the embryo to delay implantation.until conditions are more favourable for the mother and offspring.
Thanks to the amazing @babiesafter35 for drawing this to our attention. How awesome are kangaroos!

#nature #amazing #ttc #ttccommunity #ivf

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This made us smile today! 
It appears that certain mammals including kangaroos can pause the development of a pregnancy if conditions aren’t right for success.
Yes it’s true !
The scientific process is called ‘embryonic diapause’ which is a temporary halt in embryo development typically occurring at the blastocyst stage in mammals.
This reversible suspension allows the embryo to delay implantation.until conditions are more favourable for the mother and offspring.
Thanks to the amazing @babiesafter35 for drawing this to our attention. How awesome are kangaroos!

#nature  #amazing #ttc #ttccommunity #ivf

It’s great to see the above recommendation and happy ending, but sadly it’s rare to hear of IVF Clinics with over 80 percent success rates like this one.
We first heard about the @crpclinic in the UK, after interviewing Louise Warneford who suffered an astonishing 18 miscarriages before finally having success with Professor Shehata.
It took only one attempt with his protocol for her to have her beautiful baby boy.
If you want to find out more she’s written a useful book called ‘Baby Dreams’ which you can buy on Amazon.

#ttc #miscarriage #miscarriagesurvivor

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Open
It’s great to see the above recommendation and happy ending, but sadly it’s rare to hear of IVF Clinics with over 80 percent success rates like this one.
We first heard about the @crpclinic in the UK, after interviewing Louise Warneford who suffered an astonishing 18 miscarriages before finally having success with Professor Shehata.
It took only one attempt with his protocol for her to have her beautiful baby boy.
If you want to find out more she’s written a useful book called ‘Baby Dreams’ which you can buy on Amazon.

#ttc #miscarriage #miscarriagesurvivor

So why did Lily Collins have a baby through surrogacy?

Although there’s been no official response as to why the 35 year old star of the hit Netflix series ‘Emily In Paris’, has used a surrogate to have a baby, a clue comes in her 2017 memoir ‘Unfiltered: No Shame, No Regrets, Just Me’,

Lily – the daughter of musician Phil Collins – candidly described how an eating disorder had a devastating effect on her reproductive system. She revealed she used to eat ‘every type of junk food possible’ and then force herself to vomit. She said it stopped her menstrual cycle adding: ‘I was terrified I had ruined my chances of having kids.’

To find out more go to our website:
www.igooba.com

#lilycollins #surrogacy #surrogacyjourney #surrogatemother #emilyinparis

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So why did Lily Collins have a baby through surrogacy?

Although there’s been no official response as to why the 35 year old star of the hit Netflix series ‘Emily In Paris’, has used a surrogate to have a baby, a clue comes in her 2017 memoir ‘Unfiltered: No Shame, No Regrets, Just Me’,

Lily – the daughter of musician Phil Collins – candidly described how an eating disorder had a devastating effect on her reproductive system. She revealed she used to eat ‘every type of junk food possible’ and then force herself to vomit. She said it stopped her menstrual cycle adding: ‘I was terrified I had ruined my chances of having kids.’

To find out more go to our website:
www.igooba.com

#lilycollins #surrogacy #surrogacyjourney #surrogatemother #emilyinparis

Life happens when you choose to quit IVF says our reporter Emma Kemsley with a smile.

She’s feeling rejuvenated after moving to the Costa Brava, and spending her first Christmas in her new home.

In her latest blog she wonders if she would be feeling so positive had her #ivf worked?

No is her answer because she says she’d likely be in the UK and knackered from a busy back to school routine.

She and her husband James and cute dog Fletcher, made the brave decision to quit IVF in April 2022. In her words they “got off the fertility merry-go-round and regained their freedom, sanity and finances”.

In 2023, after researching several European cities, they found their dream renovation project and relocated to Spain.

They haven’t looked back since and are happy to be childless by choice.

Read more about her decision to take her life back in her latest blog on our home page:
‘Igooba.com’

#childlessbychoice #childless #givingup #relocation #spain🇪🇸 #spain #startingover #freedom

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Open
Life happens when you choose to quit IVF says our reporter Emma Kemsley with a smile.

She’s feeling rejuvenated after moving to the Costa Brava, and spending her first Christmas in her new home.

In her latest blog she wonders if she would be feeling so positive had her #ivf worked? 

No is her answer because she says she’d likely be in the UK and knackered from a busy back to school routine. 

She and her husband James and cute dog Fletcher, made the brave decision to quit IVF in April 2022.  In her words they “got off the fertility merry-go-round and regained their freedom, sanity and finances”.

In 2023, after researching several European cities, they found their dream renovation project and relocated to Spain. 

They haven’t looked back since and are happy to be childless by choice.

Read more about her decision to take her life back in her latest blog on our home page:
‘Igooba.com’

#childlessbychoice #childless #givingup #relocation #spain🇪🇸 #spain #startingover #freedom

We salute the Oscar winning actress Michelle Yeoh for bravely talking about her infertility to BBC womanshour. In an open and frank discussion she admitted it was the main reason for the breakdown of her first marriage.

#infertilityawareness #ttc #ttccommunity #ttcjourney #ttcsisters #ivfjourney #ivf #miscarriageawareness

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We salute the Oscar winning actress Michelle Yeoh for bravely talking about her infertility to BBC womanshour. In an open and frank discussion she admitted it was the main reason for the breakdown of her first marriage. 

#infertilityawareness #ttc #ttccommunity #ttcjourney #ttcsisters #ivfjourney #ivf #miscarriageawareness

For us this picture sums up the magic of Christmas and how hard work, dedication and love can make your dreams come true.
Jessica Peacock struggled for years with infertility and after 9 rounds of #IVF finally had her dream baby the gorgeous Oliver, thanks to the recurrent miscarriage specialist clinic @crpclinic
This will be her first Christmas with him. What a delight for her and her husband Ian and two beautiful step children.
Please give her a follow as she starts her new business @blooming_fertility helping other women on a similar journey.
We wish all of those struggling with infertility the best of luck in 2025. May it be the year your dreams come true ❤️🎄🎅

171 4
Open
For us this picture sums up the magic of Christmas and how hard work, dedication and love can make your dreams come true.
Jessica Peacock struggled for years with infertility and after 9 rounds of #IVF finally had her dream baby the gorgeous Oliver, thanks to the recurrent miscarriage specialist clinic @crpclinic 
This will be her first Christmas with him.  What a delight for her and her husband Ian and two beautiful step children.
Please give her a follow as she starts her new business @blooming_fertility helping other women on a similar journey.
We wish all of those struggling with infertility the best of luck in 2025. May it be the year your dreams come true ❤️🎄🎅

Read our heartbreaking new blog about TFMR by our brave reporter Emma Kemsley.

“I’m sorry, there’s nothing we can do to help your baby.” Those were the words I heard after a long ultrasound, peak pandemic, before being placed in a white room, alone, in an eerily quiet hospital. Losing a baby is hard in any circumstance, but when faced with the decision of termination for medical reasons (TFMR), suddenly it becomes an uncomprehensive emotional turmoil.

This is the decision I had to make after six cycles of IVF. It’s a heartbreaking choice for any expectant parent, but the weight of IVF made it even harder. I chose to end our baby’s life knowing I’d never be pregnant again. For me, there would never be another chance of conceiving. However, I put our child’s health and wellbeing before mine, and I’ve never regretted my decision.

https://igooba.com/blog/2024/10/15/everything-i-wish-i-knew-before-i-had-a-tfmr/

#tfmr #tfmrawareness #tfmrisbabyloss #babylossawareness #babyloss #miscarriage #ttc

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Read our heartbreaking new blog about TFMR by our brave reporter Emma Kemsley.

“I’m sorry, there’s nothing we can do to help your baby.” Those were the words I heard after a long ultrasound, peak pandemic, before being placed in a white room, alone, in an eerily quiet hospital.  Losing a baby is hard in any circumstance, but when faced with the decision of termination for medical reasons (TFMR), suddenly it becomes an uncomprehensive emotional turmoil. 

This is the decision I had to make after six cycles of IVF. It’s a heartbreaking choice for any expectant parent, but the weight of IVF made it even harder. I chose to end our baby’s life knowing I’d never be pregnant again. For me, there would never be another chance of conceiving. However, I put our child’s health and wellbeing before mine, and I’ve never regretted my decision.

https://igooba.com/blog/2024/10/15/everything-i-wish-i-knew-before-i-had-a-tfmr/

#tfmr #tfmrawareness #tfmrisbabyloss #babylossawareness #babyloss #miscarriage #ttc

Music superstar Taylor Swift is back in the spotlight for more than just music.

The award winning pop icon continues to use her fame to support social and political change.

With the upcoming US presidential elections her endorsement of the Democrats has become increasingly prominent and her demand for reproductive rights for women is high on her list for reform.

See our latest blog for more…

https://igooba.com/blog/2024/09/13/taylor-swift-is-back-in-the-spotlight-with-more-than-just-music/

4 0
Open
Music superstar Taylor Swift is back in the spotlight for more than just music.

The award winning pop icon continues to use her fame to support social and political change.

With the upcoming US presidential elections her endorsement of the Democrats has become increasingly prominent and her demand for reproductive rights for women is high on her list for reform.

See our latest blog for more…

https://igooba.com/blog/2024/09/13/taylor-swift-is-back-in-the-spotlight-with-more-than-just-music/
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    So why did Lily Collins have a baby through surrogacy?

    • 11/02/2025
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We are a fertility media company, writing all about male & female fertility factors, global and personal interest stories, science and mental & physical health, all to give you access to support and advice on your fertility journey. We span all forms of media to bring you a new dimension to how you access and engage with the fertility world.
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    Guidelines for storing breast milk
    • 14/05/2025
  • Germany 2
    Germany’s New Law Offering Maternity Leave After Miscarriage
    • 11/02/2025
  • Tove Lily Collins baby 2025 3
    So why did Lily Collins have a baby through surrogacy?
    • 11/02/2025
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    Embracing Life: Choosing to Be Childless by Choice
    • 28/12/2024
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    Everything I wish I knew before I had a TFMR 
    • 15/10/2024
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